Blog Page 11 Attest Trend 2: food insecurity a big issue. nearly a quarter of consumers are worried about being able to afford groceries, making it the issue americans are most concerned about heading into 2023. but fears vary across demographics; 23.7% of gen z are fretting about gas prices. The data in this report comes from a nationally representative survey of 2,000 working age us consumers, conducted on the attest platform during november 2023. sample a ttest’s annual consumer trends report – now in its fourth year – offers brands a snapshot of the us consumer as we begin the new year. our year on year data tracks changes.
Our Research Attest Trend 10: rampant consumerism is out. frugality is cool; 43.3% of consumers say they are buying fewer things and consuming less – that’s a 9.6 point increase on last year. top tip: while price is the primary motivator for 2023, quality should not be overlooked as consumers look to buy fewer things and keep them for longer. Consumer businesses that market exclusively to younger consumers are thus missing out; they ignore wealthy aging consumers at their own risk. 3. the squeezed but splurging middle. we expect that cost of living increases in advanced economies will continue to put pressure on middle income consumers. In addition, 43.3% of consumers are buying fewer things, up 9.6% from last year. nearly half, 47%, of u.s. adults say that inflation is the most important problem in the country right now, far ahead of issues like gun violence, climate change and covid 19, according to “ consumer trends 2023,” a report by the new consumer and coefficient. In the second quarter of 2024, us consumer optimism fell, mirroring levels seen at the end of 2023. economic pessimism grew slightly, fueled by concerns over inflation, the depletion of personal savings, and perceived weakness in the labor market. these concerns left consumers somewhat conflicted: on one hand, they continued to splurge on food.
Top 10 Us Consumer Trends For 2023 Attest In addition, 43.3% of consumers are buying fewer things, up 9.6% from last year. nearly half, 47%, of u.s. adults say that inflation is the most important problem in the country right now, far ahead of issues like gun violence, climate change and covid 19, according to “ consumer trends 2023,” a report by the new consumer and coefficient. In the second quarter of 2024, us consumer optimism fell, mirroring levels seen at the end of 2023. economic pessimism grew slightly, fueled by concerns over inflation, the depletion of personal savings, and perceived weakness in the labor market. these concerns left consumers somewhat conflicted: on one hand, they continued to splurge on food. December 13, 2022. new data from attest shows that although most consumers in the u.s. (64%) have a positive outlook for 2023, fears about food security weigh heavily on their minds. “struggling to pay for food” topped the list of things consumers are most worried about heading into the new year, with 24% expressing this concern. As the real world continues to give cause for concern, americans are taking advantage of the growing number of options to experiment with their identity online. in 2023, we’ll see this enter a new stage, as increasingly popular virtual worlds like fortnite and roblox provide more tools for identity play.
2023 Us Consumer Trends Report Attest December 13, 2022. new data from attest shows that although most consumers in the u.s. (64%) have a positive outlook for 2023, fears about food security weigh heavily on their minds. “struggling to pay for food” topped the list of things consumers are most worried about heading into the new year, with 24% expressing this concern. As the real world continues to give cause for concern, americans are taking advantage of the growing number of options to experiment with their identity online. in 2023, we’ll see this enter a new stage, as increasingly popular virtual worlds like fortnite and roblox provide more tools for identity play.
Top 10 Us Consumer Trends For 2023 Attest
2023 Us Consumer Trends Report Attest
Comments are closed.